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Susan F. Cyliax

Assistant Professor of Practice in Marketing

Education:

B.S., Dietetics, University of Delaware
M.B.A., Business Administration, Drexel University

Contact:

Email: cyliaxs@moravian.edu
Office phone: 610-625-7817
Office location: Comenius Hall 203

Areas of Research and Expertise:

Marketing Strategy and Planning
Brand Strategey and Positioning
Strategic Planning
Licensing
Strategic Partnership Development
Innovation and New Product Launch
Market and Channel Expansion
Integrated Marketing Communications
Cross-functional Team Development and Leadership

Biography: